by Steph Jordan | Oct 31, 2018 | MDF, Webinar
Happy spooky season! By that, I mean MDF allocation season. Suddenly, “use it or lose it” is becoming real around this time in our industry. Hurry! Time to allocate all of your marketing development funds before the deadline, while following all of those tricky rules...
by Steph Jordan | Oct 18, 2018 | Content, Webinar
You’ve hit a roadblock. You’re not quite sure how it happened, but suddenly, you realize that your business isn’t growing as it should be. You aren’t receiving any engagement from customers or prospects. You’re unsure of the source of the problem, or maybe, you don’t...
by Steph Jordan | Oct 4, 2018 | Content
Whether you are looking to become a thought leader or want an event that’s more affordable, webinars are a great tactic in any IT business development & marketing strategy. Hosting a webinar allows your organization to showcase its expertise in an industry or on a...
by Steph Jordan | Sep 20, 2018 | Partner Marketing
The saying “Always be Closing” is probably ingrained in every sales rep and executive’s mind. This makes sense, because closing new business is the lifeline for your company’s profitability. However, there seems to be a fundamental shift, especially in the IT channel....
by Steph Jordan | Sep 7, 2018 | Content
“It’s not that we don’t want a blog, we absolutely want one, but how and where do we begin?” Our client was intrigued by the conversation. They’d obviously been toying with the idea for some time now and clearly knew it was the direction they needed to go, but they...
