by Steph Jordan | Aug 16, 2018 | Strategy
You know your customers better than anyone. But imagine if you didn’t know their pain points and concerns, or couldn’t recommend solutions that would have a significant impact on their business. Why would you hire a marketing firm or partner with a company who doesn’t...
by Steph Jordan | Aug 2, 2018 | Strategy
So, you’ve got a great new product suite. You’re excited to show its capabilities to the world…but you’re not so sure where to start. Which of your products should you promote, and to whom? Cold lists are available by the dozen, but they often yield a...
by Steph Jordan | Jul 18, 2018 | Social Media
Social media is more than just a millennial trend, it’s shaping the way industries interact with customers and is changing the way consumers intake information. Because there is a vast landscape of content in an unpredictable environment, it can be easy to find...
by Steph Jordan | Jul 6, 2018 | Partner Marketing
Let’s be honest, the IT channel is not the easiest thing to understand. And if you’ve ever tried to explain what you do for a living to someone outside of our industry, you know exactly what I mean! Here at A Fluent Vision, we spend a lot of time working with vendors,...
by Steph Jordan | Jun 21, 2018 | Partner Marketing, Webinar
As Virtual Marketing Managers, we’ve seen and heard some horror stories of IT solution providers not being equipped to face their manufacturer resources. In truth, partner marketing is like a battlefield. Vendors arm you with a multitude of programs, platforms,...
